our solutions

Campaign management for market reach


Why is Digital Marketing Important?

Marketing function is all about market research and generating high quality leads and opportunities for the sales team. This typically involves appropriately segmenting the market, targeting the right potential customers and positioning the company offerings towards the selected market. These activities can be driven against new leads/targets to identify new potential customers and also towards existing customers to increase the share of their wallet.

CRM industry experience


CRM industry experience
Certified domain experts


Certified domain experts
Successful CRM implementations


Successful CRM implementations
Global delivery capability


Global delivery capability
Always ready Service desk


Always ready Service desk

Our Sales CRM will help you win business. Let’s get started


Digital Marketing Capabilities Include

  • multi_channel_lead

    Multi-channel Lead Capture 

    Capture leads from emails, web-to-lead forms, social media (Facebook, Twitter, Google Adwords, LinkedIn), customer walk-ins, chatbots, 3rd party API interfaces and other sources. Track website visitors and get alerts.

  • campaign

    Campaign Management

    Run push campaigns such as, email and sms campaigns, as well as, UTM based pull campaigns on Facebook, LinkedIn, Google Adwords and other landing pages.

  • marketing_analytics

    Marketing Analytics

    Get dashboards on leads & opportunities segmentation, campaign ROI, marketing spend effectiveness and other marketing analytics.

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    Mobility, Portals & More

    Increase productivity through field sales mobile app, competitor tracking, template builders, partner portal, CPQ and powerful sales collaboration capabilities.

  • no_code_config

    No Code Configurators

    Schedule marketing workflows, define business rules, create reports & dashboards, build templates, set branding colors and much more through drag and drop interface.

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    Deploy Anywhere

    Deploy on-premise or a cloud of your choice – AWS, Azure, IBM Softlayer, Google Cloud etc. Scale to any level, integrate with anything, change your deployment option at any time.

Salient Features

For An Easy-To-Adapt And Effective Marketing

Generate More Leads With SimpleCRM

Marketing function is all about market research and generating high quality leads & opportunities for the sales team. This typically involves appropriately segmenting the market, targeting the right potential customers and positioning the company offerings towards the selected market. These activities can be driven against new leads/targets to identify new potential customers and also towards existing customers to increase the share of their wallet.

Targeted Campaign Management

Create target list from multiple modules like leads, contacts & through reports builder identify the specific target list.
Create marketing lists and groups using specific criteria.
Record and re-use successful campaign lists or import existing mailing lists.
Create sub-lists of responses for future campaigns.
Send personalized and individualized email campaign to all targets.

Maintain Email SMS Templates

Create and maintain multi-lingual, html, text or PDF templates for email and SMS campaigns.
Save time by creating multiple email and SMS templates so you don’t have to re-enter the same information for future campaigns. These templates can be used to run multiple marketing campaigns.

Campaign Budget & Calculate ROI

Calculate the actual revenue earned through the campaign versus the estimated expected revenue. It also reflects the actual cost you incurred by executing the campaign versus the budget that you set for the campaign.
Help marketers and salespeople to know where to focus email-marketing efforts to lead a customer through the funnel and make a sale.

Maintain Marketing Collaterals

Use the Documents module to create and manage marketing collaterals that you share across the globe with internal users and prospective customers from time to time.
Marketing CRM enables marketing team to consolidate all their targets, leads, contacts, market research articles, marketing collateral and other market & customer data into a single system.
SimpleCRM provides ability to target the desired market segment with email, newsletter, sms and other types of campaigns with specific collateral stored in the CRM system.

Marketing Analytics & Report

A campaign’s status displays data such as the number of messages sent and the number of messages that bounced back, number of targets that viewed the campaign message, the number of lead and contact records that were created, and so on. This enables you to evaluate the effectiveness of the campaign for further action. Track, analyze and run more campaigns depending upon the interest levels of targets.

With active support for integration with data visualization and analysis tools, management gets to unlock advanced features like sales projections and campaign performance projections.

Lead Capture From Multiple Channels

SimpleCRM helps in capturing leads through a wide variety of mechanisms. Not only does it automate lead capture from traditional sources such as incoming emails, outbound or inbound calls, bulk leads from 3rd party sources, websites etc., but it also enables automatic lead capture through social listening especially from Facebook, Twitter and chatbot.

Web-To-Lead Forms

Create leads from website visitors or other digital channels.
Generate a web-to-lead form and place at an external website which allows SimpleCRM has to track website visitors for identifying sales opportunities.

Wizard-driven web forms capture online enquiries which can be customized, branded and used for a variety of marketing campaigns, from free trials to event registration, online surveys and more. Form data can be imported directly into CRM and into the hands of the right sales person.

Lead Management

Manage and track new leads in SimpleCRM and follow-up on key sales opportunities.
Track the original source of leads with UTM tracking code builder, it generates unique URL of landing page with contact us form which can be used in different social media campaigns. This helps in identifying which campaigns are generating more revenue.

Assign leads to sales professionals using rule-based assignments. Identify and measure leads using lead scoring which determines the interest level of potential customers, by attaching value based on their behavior relating to their interest in products or services.

Listen And Engage Customers On Social

Connect with customers and prospects through embedded, contextual social tools. Measure campaign performance and impact, and track your share of voice across social channels, such as Twitter, Facebook, and Linked In. Monitor your global sentiment and brand presence.


Our Services Provide A Unique Range Of Benefits

  • Control IT costs

    You can scale your IT costs according to your requirements and only pay for what you need. Whether that be increasing or decreasing CRM users, or adopting phased implementation approach.

  • Trusted IT advisor

    Through regular account management meetings our experts will keep you updated on latest trends in CRM and AI/ML space and how that can impact your industry and your organization.

  • Economy Of Scale

    As your business grows, its support structure needs to grow, too. With our products and services you can scale your business up or down with nothing more than a simple discussion.

  • Increased efficiency

    You can trust us to completely manage the deployed solutions from underlying stack and up. You can choose our cloud offerings or we can help manage the applications on your infrastructure.

  • Small initial investment

    Our consultants are always ready to meet you, arrange product demonstrations customized to your needs for free or arrange for a well-customized pilot for a small fee.

Stop wasting time and money on technology. Let’s get started

SimpleCRM helps us manage our high-impact, 200+ MDP programs around the year. The team has impressed us with their deep understanding of our requirements and proactive solutioning. Recommended for other Educational Institutes!
Pricing and Plan

Monthly Subscription Fees. No Costly Surprises

Sales Edition

Jump-start your sales
$12 /month
Billed annually
  • Features:
  • Field sales app
  • Responsive web-based CRM
  • Customers and contacts
  • Leads and opportunities
  • Follow-ups and reminders
  • Email configuration
  • Sales workflows
  • Reports and dashboards
  • Quotations and invoices
  • Document management
  • Comprehensive security controls
  • Standard support
  • Secure aWS cloud hosting

Professional Edition

Full-featured, comprehensive CRM
$18 /month
Billed annually
  • Features:
  • Sales edition +
  • Ticketing / Case Management
  • Comprehensive Digital Marketing
  • Custom Modules
  • Advanced / customized CRM analytics
  • Email & social media campaigns
  • Call-centre ready plugins
  • Basic workflows
  • Customizations & integrations

Enterprise Edition

Advanced CRM with an AI edge
$24 /month
Billed annually
  • Features:
  • Professional edition +
  • SMS & social media campaigns
  • Business process management (BPM) module
  • Sentiment analyser for tickets
  • Virtual agent / chatbot
  • Enterprise support